Strategy Session
Are you feeling stuck or overwhelmed about how to grow your floral business?
Book in for a completely transformational experience giving you the clarity, strategies and confidence to build the flower biz of your dreams
"Booking in a call to chat all things floral business with Ash is one of the best things I did this year!
I walked away with a strong feeling of motivation and confidence in the next steps to take to improve my business and make it more sustainable in the long term!
I am so glad I booked in a 6 month package.
Ash is an absolute treasure to anyone with a floral business and I highly recommend booking in a call with her as soon as you feel ready!"
-Sophie
When is the right time to reach out to a mentor?
✔️ You're ready to take the leap into your dream floral career but want to make sure all the boxes are ticked
✔️ Business has been slow and you're looking for some actionable advice to increase leads
✔️ You've hit burnout, you're in a rut and you've lost your passion for flowers
✔️ You've grown your business into a monster that doesn't align with your idea of success
✔️ You've lost your confidence and you're experiencing imposter syndrome
✔️ You have an upcoming event and want to troubleshoot any problems before they happen
What to expect:
90-minute strategy session with Ash
A personalised call with Ash - Founder of Film & Foliage and Wildflower Academy where you are invited to ask all and any questions regarding floral design, business, marketing and mindset.
Clear actions moving forward and a recording of the call emailed to you
After the call, you'll feel confident and motivated to put your newfound knowledge into action.
We'll also send through a video recording of the call so you can re-watch and take notes in your own time.
Hey, Flower Lover!
I’m Ash, the owner of Film & Foliage and Wildflower Academy. I live and breathe floral design.
Whenever I feel overwhelmed or at a roadblock in my career I reach out to my mentors and find someone who has been there before me - each investment has been invaluable and I look back on them as milestones in my business journey and moments when I have experienced huge growth in my mindset and confidence.
I want to share the knowledge and insights I have gained while working in the floral design industry for over a decade with you.
Join me for a relaxed conversation where you'll receive concentrated advice, specific knowledge and undivided support from a fellow flower friend.
Can't wait to chat with you!
"Today I spent an hour & a half with Ash to help me with my wedding florist business.
Ash was amazing!
She was able to clearly identify my strengths as well as helpful suggestions to move me forward in my business.
I could not highly recommend Ash enough to help with guidance & direction in my business.
-Lou
Every call is different but here's an example of the topics we covered recently with a floral designer who was ready to move in their business:
👉🏻 Creating a plan for their business to accommodate income goals (covering living expenses), capacity (a small studio space and school-aged kids), creative fulfilment and a high value of time
👉🏻 Identifying their ideal client and increasing leads - where to focus time and energy marketing towards that dream client
👉🏻 Marketing techniques for SHOWING the value behind the service and not just telling
👉🏻 Website audit and tips for setting up a refined website that has 2 different services
👉🏻 Instagram audit with effortless and actionable ideas to increase engagement, grow their audience and magnetise their ideal client
👉🏻 How to make it easy for your client to buy and bonus ways you can educate and showcase your unique selling point
👉🏻 Tools for maintaining a growth mindset and getting out of the "comparison/competitive" headspace with other florists
👉🏻 Strategies for creating discipline, building motivation and taking action. Being the business owner and not the employee in your own company.
👉🏻 Quick and easy actions that will consistently optimise, evolve and build momentum to compound and create fast business growth
IT'S YOUR TURN, LET'S DO THIS!
Testimonial
"I've signed up for many flower coaching series and educational classes, but Ash is by far the best teacher out there. I'm 100% new to the floristry industry, but because of her teaching methods, I feel like I'm starting my business on the right foot.
From how to adopt sustainable mechanics in your designs to how to go after your ideal client, all of Ash's lessons are easy to understand and applicable to all levels of floral designers. She also has an amazing eye for design and is incredibly empathetic.
During our 1:1 coaching call, she really took the time to understand my pain points as a budding floral designer and gave me really valuable feedback that I'll be implementing immediately. She's a source and a mentor I'm incredibly grateful for. Honestly, do yourself a favour and sign up for the Wildflower Academy. Even if you're a skilled professional, she'll make you fall in love with flowers all over again!"
-House of Fiori
Ready to stop guessing and start a clear and confident path to kick those goals?
- 1. Choose your date -
Select a time and day from our calendar - 2. Purchase your call -
Choose the option below that suits you best - 3. Give a lil extra info -
We'll ask you a couple of questions to help us offer you the best advice - 4. Jump on the call -
Grab a cuppa and settle in for a friendly chat - 5. Take Action -
Filled with confidence and motivation, it's time to implement all that you've learned!
"Ash is an absolute powerhouse and so full of incredible knowledge.
She gets super excited about your business while talking, so you know she is so passionate about what she does.
I booked a coaching call to get some clarity on a new service I want to offer, and left with some new tools to try, a clear vision of my pricing structure and useful tips on how to market my services."
-Chloe
Imagine...
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Talking to someone who's been where you have been and can offer you the opportunity to time leap your business forwards
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Creating a clear gameplan to move forward and create powerful momentum to take you in the right direction
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Deep diving into your business with a fresh new perspective, bringing new eyes to areas and offering strategies and learning tools to overcome challenges
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Saying goodbye to imposter syndrome and feeling that self trust and confidence that you've got this
Testimonial
"Sometimes as a business owner, you just need a trusted industry professional to help you consolidate your thoughts, ideas and processes. Someone to be your cheerleader and put you back on the path towards growth and success.
I am thankful for Ash and her expertise and genuine care for the ongoing success of my business. I would highly recommend her to anyone in the floral industry who needs a little (friendly) push in the right direction.
Sometimes as creatives, we can get tangle in doing 'all the things', but Ash helped me deconstruct what was working and what wasn't.
-The Flower Haul
Want to know more?
The answers to your questions are below!
How long does the session go for?
Where are the flower chats taking place?
How do I lock in a specific time and day that suits me?
Tell me the secrets to getting the most value out of our coaching call!
I'm in a different country/time zone - can we still talk?
If I am a complete newbie florist will this still benefit me?
"Meeting with Ash was extremely helpful!
Not only did she answer all my questions but was able to direct me to different resources.
I wanted to spend our session working and learning about purchasing florals and creating recipes in a way that could be used repeatedly with different florals.
Now I have the foundation and feel confident going back to create my order lists and start working on creating a pricing sheet that is repeatable.
I look forward to putting everything I learned to the test and hopefully re-connecting with Ash to continue and build on this!"
-Niloo